The quote below is from Clay Shirky’s piece on “Gin, TV and Social Surplus” in which he describes how our American cousins spend 200 billion hours a year watching TV, which he equates to 100 million hours each weekend just watching the ads!!! I have no idea how he comes up with these astonishing [...]
iCue (MIT’s collaboration with NBC) turns social networking and some cool gaming stuff into a Collaborative Learning Community. I admit that I have not explored the site closely, but although it looks like it might have some good things in there, it’s interesting that brand association (MIT / NBC) and marketing can reposition a social [...]